St Ives Tackle logoAfter frustrations with their previous retail system, a family-run fishing supplies business joined the Swan Retail Group’s family of retailers in June.

St. Ives Tackle pride themselves in exceptional customers service, stemming from their abundant knowledge and enthusiasm about all things fishing. They have paved the way for omnichannel retailing in their sector and aim to be wherever their customers prefer to shop.

Following considerable research into their options in terms of retail systems, they chose to sign up to TRIMS, an industry leading EPoS system from our team at Touchretail.

We caught up with Mike Bartlett who founded the business in 2013 to hear about their experience.

“The guys at Touchretail were fantastic and nothing was too much trouble to ensure we got trading as soon as possible after going live. It was a pleasure to get a technical answer and solution rather than being fobbed off, which was what happened with our old system.”

Read the full article here Touchretail: Hooking Up with St. Ives Tackle.