There’s nothing more satisfying for shoppers than leaving a store after a fantastic shopping experience. So, what’s the secret to delivering experiences like this in your furniture retail store? Smooth customer ordering.
While customers will always be influenced by quality, price and product range, seamless ordering can differentiate your business from competitors, leading to repeat purchases, even when other department stores offer lower prices or a more exciting product range.
From capturing details to accepting payments and scheduling delivery, every step in your ordering journey should be seamless. This blog explores the importance of smooth customer ordering for your furniture retail business.

Foster customer loyalty

Customers are more likely to return for future purchases if they find ordering easy and enjoyable, helping you turn casual shoppers into loyal supporters. Loyal customers are valuable for your furniture business – they’re likely to spend more money, recommend your store to others and share positive reviews, all of which can help you grow a successful and competitive furniture business.

Increase revenue

When ordering is quick and easy, shoppers may be open to adding complementary items to their cart and spending more money, helping you increase revenue. Retail solutions like customer ordering apps make identifying opportunities to upsell products easier. They suggest items based on orders, and retail staff can recommend these to customers to increase the value of purchases.

Enhance customer satisfaction

Fast and stress-free ordering can leave customers feeling good about their shopping experiences, helping you increase customer satisfaction. To deliver a quick and hassle-free ordering experience, invest in retail technology that enables you to take orders anywhere. With mobile solutions, retail staff can help customers on your shop floor, providing product information, updates on stock availability, taking orders and scheduling deliveries on the spot.

Build a trustworthy brand

Trust is crucial when customers buy big-ticket items like furniture. Shoppers need to know that their payment information is safe and protected when paying for orders. A seamless ordering process with secure payments can help you build trust and establish credibility. Use reliable payment software embedded into your retail system to accept secure payments at tills and safely collect outstanding balances.

Stay relevant

The rise of ecommerce has changed the way customers interact with businesses. Shoppers expect convenience, speed and simplicity, both in-store and online. Your retail store can meet evolving customer expectations by offering multiple payment options. When it’s time to pay for orders, customers can choose the method that suits them best, helping you attract a wider range of customers and remain competitive.

 Deliver smooth customer ordering experiences with Swan

At Swan, we aim to help you create a smooth ordering experience with our retail solutions, including our Customer Ordering App for Swan Retail System and BalancePay by SwanPay powered by ClearAccept.

Visit our website to discover how these products simplify customer ordering and payment processing to help you deliver a seamless ordering experience in your furniture retail stores.

ClearAccept Ltd t/a SwanPay is authorised and regulated by the Financial Conduct Authority under the Payment Service Regulations 2017 (FRN 926372) for the provision of payment services.