Our agency, Swan Origination (aka Standout), has recently worked with The Wine Centre to rebrand, reposition and relaunch their ecommerce site.

About The Wine Centre

Based in Kilkenny in Ireland, The Wine Centre is well known for specialising in the very best wine, spirits and craft beer. It is part of the O’Keeffes Group which also includes Petmania – another of Swan Origination’s success stories having launched their first ecommerce store during lockdown.

After initial talks of a new ecommerce site, The Wine Centre decided a new brand identity, position and marketing strategy were needed. Swan Origination began their 22 week design and build of the fully integrated eCommerce store, with the new brand identity signed off first time.the wine centre ecommerce website on ipad

Impressive eCommerce Website Statistics

  • 110% increase in traffic
  • 223% increase in page views
  • 46% reduction of bounce rate

Learn more about Swan Origination’s work

Read the case study in full Standout: The Wine Centre.

Or, take a look at how Standout drive footfall, sales, traffic and conversion for retailers.