Seamlessly connected fashion retail channels
Fashion retail is everchanging and quick to evolve – our flexible solution keeps pace. It controls bricks and mortar, eCommerce and online marketplaces in one place, whilst maintaining accurate fulfilment and customer satisfaction at every step.
We know that our clients in the fashion and accessories industry need sector-specific features in their retail software. That’s why we have built functions like seasonal buying analysis and our fashion matrix. By combining these with a single customer view, loyalty rewards, fully integrated eCommerce and your own customer engagement app, our fashion retail solution delivers an omnichannel customer experience to rival the largest fashion brands.
Key Features of the Fashion Retail Solution
Explore the key elements of our integrated technology used by leading fashion retailers to engage customers and drive revenue.
Fast, powerful and fully-integrated, Cygnus EPOS performs efficient transactions and puts your customers at the centre of retail operations. We want you to be able to deliver the omnichannel fashion experience your customers expect and inspire loyalty. That means EPOS backed by customer data and powerful integrations. Learn more about Cygnus EPOS.
Our fashion retail system connects to all leading eCommerce platforms either by dedicated platform connectors or through integrating the powerful API for centralised customer integration, loyalty points and gift cards.
We also have an in-house digital agency that specialise in designing and building leading WooCommerce and Shopify eCommerce websites that synchronise seamlessly with our systems. Learn more about our eCommerce solution.
Our app, FUSE, is completely branded using your business’ identity and contains a news feed to create engaging content like that of social media. Unlike social media, the app cuts out the noise of everything else and enables you to focus your customers’ attention on what you choose.
In addition to news, polls, events and promotions, the app houses your website and customers’ reward wallets. This means users don’t need to leave the app to browse your online shop or check their loyalty rewards. The app acts as a digital reward card that can be used in-store and online.
What makes this app go beyond that of off-the-shelf solutions is its integration with your other channels – eCommcerce, EPoS, customer loyalty and more. Learn more about FUSE.
Specific to fashion retail, our system provides a range of features from sell-through and seasonal buying analysis to the importing of supplier orders, receiving deliveries, allocation and replenishment. Your items are managed using a fashion matrix of style, colour and size. The matrix is also customisable by whichever product variations you choose.
Our CRM software captures customer data and purchase history from every channel in one place. View customer journeys through your fashion business, analyse the results, then segment and target your customers to drive repeat business.
This knowledge of customer behaviour and being able to analyse and act upon the data is the key to growing your customer base. Our system provides the infrastructure and tools to make this happen.
Use the single customer view to analyse captured cross-channel data. Our omnichannel solution allows fashion retailers to reward loyal buying behaviour. You can encourage increased spend per transaction and drive repeat business by incentivising customers to return.
Your back office needs to manage everything and ours does exactly that. It handles the ordering of fashion stock, booking in deliveries, barcoding, distribution to stores, selling via EPoS, eCommerce order fulfilment, replenishment and analysis. Our flexible inventory management can handle the complexities of your product offering, coping with hundreds of sizing, classification and categorisation attributes.
Because the system holds information on all of your stock, sales, purchases, promotions, customers and financials, you can compare channels, drill down and make instant decisions based on accurate performance data. Monitor and analyse transactions as they happen through analytic tools, dashboards and reports.
With more sales channels than ever to manage, fashion retailers need a system that can provide accurate fulfilment to ensure customer satisfaction with every order. Our solution harmoniously connects your sales channels and gives you the real-time infrastructure required for reliable fulfilment accuracy.
Who we're working with
A Digital Transformation: Wigan Athletic FC
Over the past few months, Wigan Athletic Football Club have transformed their digital retail using our solutions tailored to the needs of sports clubs.
A Cut Above: Shirt Sleeves upgrades to TRIMS & SwanPay
Independent womenswear store, Shirt Sleeves, has recently revolutionised their operations by upgrading to TRIMS retail system with SwanPay integrated payments.
Rewarding Loyalty: Voisins Set the Bar with SRS, FUSE & Omnisend
Leading department store, Voisins, wanted to enhance their customer engagement journey by reimagining their loyalty offering. Our team worked closely with Voisins to develop a solution.
New Store Opening for Wellgosh
Touchretail client, Wellgosh, have expanded their High Street presence with a new men's clothing store in the heart of Nottingham.
Eight Generations of Specialist Retail
W J French, a long-established footwear retailer, has recently upgraded their retail software to TRIMS, together with our ClearAccept payment solution.
Scalability & Online Success: Beales Revisited
Four months since our case study on a new beginning for Beales, we caught up with them to discuss the importance of having the right system in place to succeed online and scale up stores in the future.
What our clients say about our Fashion Retail Solution
“We are much more advanced with Swan’s Retail System, their Shopify integration and Cygnus EPOS, and we are going further than we ever could with our previous provider. Upgrading our old system would have been extremely expensive, whereas moving to SRS gave us everything we wanted in an easier-to-use way and at a fraction of the cost. It’s also more straightforward and much cheaper to scale up compared to other system providers.
We are confident, now we have the right retail system in place, that we will be able to expand in the future.”
“TRIMS has been a flexible yet wonderfully simple solution for managing stock and EPOS for our website and stores. The website integration was the quickest, most reliable we’ve implemented and has yet to fail us. Working with technical support is a pleasure as they can resolve most problems quickly, using the feedback to continually improve their product.”
“Like everything, it takes some tweaks, but these are always done quickly, and the integration is flawless and smooth. Anytime we need something else added, such as stock management in different locations, there is always a solution, never a “no, we can’t do that” which is amazing!”
“The connector takes away one of the most time consuming and tedious tasks of running an eCommerce and physical store, that is entering stock values and quantities. From previous experience of working an eCommerce store and physical store, this is a huge drain on resources. The TRIMS/Shopify connector works nicely to port over key information and to keep records updated and accurate.”
“We have obviously launched at a challenging and unprecedented time, but are confident that TRIMS and Shopify will ensure that we are well placed to weather the storm and grow our online business.
The integration has allowed us to automate much of the work that drains a business of our size and with a limited resource.”
Powerful Software Integrations for Fashion Retail
We pride ourselves in being joined up. Here are just some of the software solutions that our in-house fashion retail systems integrate with.
