Increase your margins and improve sales in 2012 - See us at Interiors 2012, Hall 3 Stand N10
This page is only available to Furniture Retailers – see our special offer at the bottom
The top 10 must have’s for furniture retailers to save you time, increase your margins and improve sales turnover in 2012.
1. Desktop Graphical Reporting and Business Intelligence enables the retailer to see at a glance all the essential information and key performance indicators for their business – with clear, easily understood graphic displays covering virtually every aspect of their activities. It can instantly highlight margins, contribution, sell through and stock turn; it can immediately identify best sellers, most profitable lines, slow moving stock and much more.
2. Swan mobile for iPad, Android or PC touch screen – enables wireless based terminals to access a selected menu of touch screen routines for price checking, stock ticket creation, replenishment, customer loyalty balances, stock enquiries and ‘on order’ information. Touch screen sales routines for Pay & Take and customer order entry give sales staff a powerful, but easy to use tool to engage more effectively with customers and secure their orders. Additional sales aids include suppliers’ catalogues and price lists, audio scripts, technical descriptions and any other relevant web-based information. This offers yet another highly productive sales aid.
3. Better Customer Service - Communications are all logged via free-format notes or by attaching images, letters or e-mails, thereby ensuring that customers are always kept fully informed of the progress of their concern, whether it’s an order, enquiry, complaint or any other matter. The Swan system’s inherent responsiveness, flexibility and performance gives independent retailers a simple yet sophisticated means to address customer service issues as promptly, professionally and efficiently as possible – enhancing the retailer’s reputation in the process and having a positive effect on customer loyalty and profitability as a result.
4. Integrated Financial Accounts – fully integrated (not third party) saving hours of administration time – enter it once and updated in real time.
5. Integrated Multi Channel Solution – Swan provides differing options for ecommerce sites from our own ecommerce offering to partnerships for the more sophisticated user or integrating with your existing web site. The enter it once approach to centrally maintain all the key information and single source reporting includes exporting of product details and images to web sites, placing back-to-back orders for un-stocked products, a single view of stock, the joining up of customer accounts and loyalty schemes and integrated management of customer delivery processes.
6. Consumer Marketing and SMS Text messaging enables retailers to communicate in a uniquely focused way and is ideal for a wide range of purposes – from new product announcements to one-day specials, store openings to clearing overstock, driving traffic in slow periods to privilege offers for defined groups of customers. Also used for reminders for delivery confirmation, payments, receipt of orders etc.– and whatever the message, the retailer knows the recipient is much more likely to read it, will almost certainly have access to it at any time and place and has already shown an active interest in the products or services on offer.
7. Point of Sale Ticketing and Promotions - Product information, prices and images are all held on the Swan database for simple creation of menu-style lists for a variety of ticket layouts and designs. Our customers benefit from a reduction in time-consuming data administration, re-keying errors are virtually eliminated, while product information and pricing becomes totally consistent throughout the company, increasing the clarity and accuracy of the in-store information provided to customers and staff alike.
8. Hosted Solutions taking advantage of the significant savings on IT administration, security and capital expenditure on servers and software licences. Available for a set monthly fee, Swan Hosted can be accessed at any time, from any location – providing real-time data on essential business operations, offering improvements in reliability, availability and scalability all making an on-going contribution to efficiency and profitability.
9. Integrated EFTPoS With the security of Chip & PIN payments becoming more and more important, Swan Retail has responded to its customers’ needs by making PIN entry devices directly available from its customer order processing, outstanding payments and ‘pay & take’ applications. This is done without the need for EPoS terminals and software, thus reducing cost, complexity and configuration time significantly.
10. Supplier Catalogues - Swan have a host of options available to help and manage this administration task, from product file manipulation toolsets through mapped supplier interfaces to third party systems like X Margin. We support different types of stock to assist and hold the stock catalogue at whatever level the retailer feels appropriate for their needs.
Swan Expertise and Experience – We specialise in the furniture, carpets and department store retailing sectors. We understand your requirements and “live” with your challenges. We appreciate that your market place is changing and have responded accordingly with new features you can take advantage of.
For retailers who have access to this web page, Swan is offering our hosted solution at a very special price of £100 per user per month – a reduction of 33%. To register an interest please go to our contacts page, see us at Interiors 2012, Hall 3 Stand N10 or email chris@swanretail.co.uk